MADRID 2020 OLYMPIC PITCH TOUCH APP

BACK

Spain is calling!

To be more precise, we supported the city of Madrid in their pitch for the Olympic games.

To highlight the positions of Madrid we created a touchscreen application to convincingly display a variety of information about the city, attractions and the planned Olympic venues in geographical context and contextual relation.

A futuristic looking sphere contained the different maps and highlighted positions, with subtle movement for each interaction. To complement the graphic approach additional cards hold detail information with story facts, distance information etc., to give the user a detailed overview respective their  interaction choice. The complete installation was designed multi-language, with an easy adaptability of content, to allow a non-technical person to easily update and enhance the systems content.

This allowed the city of Madrid to easily communicate their views to a large audience in several languages, in a very short time and convincing form.

CLIENT
PTM / Government of Madrid

SCOPE

  • DEVELOPMENT OF A TOUCH TERMINAL WITH A DYNAMIC 3D INTERFACE FOR THE PITCH OF OLYMPIA 2020

YEAR
2013